First, create all the Linear or Basic demos you want to branch to — one per industry, role, or use case
Go to Demos and click Add Demo, then choose Branched Demo
Write your routing question (e.g., "Which industry are you from?")
Add an answer option for each branch (e.g., Insurance, Banking, Healthcare)
Tag each answer option to the corresponding Linear or Basic demo
Complete the Style, Prompt, and Access tabs